Hélène Duval is a French entrepreneur and yoga teacher, founder of YUJ, an eco-friendly yoga brand. At 45, she lives her passion for yoga, which she has been practising and teaching for over 25 years, and leads her company YUJ with dynamism. She promotes a healthy lifestyle centred around well-being and holistic beauty, with a daily routine of minimal yet effective self-care, emphasising simplicity and harmony with oneself.